Determinants of product innovation in food and agribusiness small and medium enterprises: evidence from enterprise survey data of India

This paper analyzes the nature and determinants of product innovation for food agribusiness firms in India. The study is based on World Bank’s Enterprise Survey India Innovation Follow-up from 2014. These surveys included 294 Indian operating different regions country. Simple statistical tools, such as chi-square test logistic regression, are used analyzing raw data. It evident analysis that there a significant difference adoption innovations across enterprise sizes. Product more prominent large enterprises than small medium scale (SMEs). Results regression indicate SMEs likely to be influenced by variety internal, collaborative, external factors. findings suggest should diversify their include new inputs, improved features, enhanced technologies strengthen place market. research valuable because limited evidence emerging economies like